Most strategic goals are achievable  but through collaboration, there is need for critical thinking since the world is moving to Artificial Intelligence, (AI). There is a lot of growth when people interact, and   it is important as a person to design what you want and let your discipline be recognized at an international level.

Prof. Jacqueline Cheptepkey Korir and Assoc. Prof. Milburga Atcero , Dean Faculty of Tourism, Hospitality addressing the postgraduate students

On Tuesday, May 21, 2024, the Faculty of Tourism, Hospitality, and  Languages, led by the Dean, Assoc. Prof. Milburga Atcero, held an engagement meeting with Prof. Jacqueline Korir, a visiting Professor from Moi University.
The meeting aimed to support postgraduate students as they prepare to develop their research proposals.
The meeting, attended by faculty and postgraduate students, took place at MUBS Main Campus in Nakawa. Prof. Korir emphasized the importance of partnerships and collaborations in this era, noting that they are essential for institutions of higher learning, such as Makerere University Business School, to remain competitive and sustainable. She highlighted the value of sharing ideas and knowledge.
Prof. Korir further noted that collaborations are vital as they encourage and promote crossbreeding and sharing of knowledge. MUBS has a collaboration with Moi University in line with its policy of internationalization.

She stressed that most strategic goals are achievable through collaborations and that critical thinking is necessary as the world moves towards Artificial Intelligence (AI). She mentioned that significant growth occurs when people interact and network.
Addressing the issue of research, Prof. Korir stated that it should be practical and capable of bringing about change at the regional, national, and governmental levels. She urged universities to conduct more research and publish in journals, noting that many people focus on foreign journals. This is one way universities can contribute to societal and national transformation.
To students undertaking research, Prof. Korir provided guidance on how to write good proposals. She encouraged them to remain focused and read extensively on both topics within their field and those outside their area of expertise.

Faculty Staff at the research workshop

She shared essential elements of academic writing, including clear organization, word choice, tone, citations, arguments developed with evidence,  and the structure of the argument. She advised students to carefully consider the direction they want to take and to proceed step by step without rushing.
Furthermore, Prof. Korir discussed the process of developing research proposals, emphasizing that students should be able to identify a problem,
know their area of interest, create a sketch, and choose the right methodological approach. She warned that if the process is done incorrectly, the proposal might fail.
Meanwhile, the Dean of the Faculty of Tourism, Hospitality, and Languages, Assoc. Prof. Milburga Atcero, urged students to take advantage of the visiting Professor’s expertise. She noted that the fields of tourism and hospitality are struggling in terms of career growth.
“Hosting visiting Professors attracts scholarships, fosters collaborations at both national and international levels, and promotes industry engagements.”