Representing the Principal, Prof. Moses Muhwezi at the one day training for digital content creation and management Prof. Kituyi Mayoka, Dean Faculty of Vocational and Distance Education commended the Human Resource Directorate for over seeing the human capital development in the School through the trainings.
He called upon staff who are responsible for managing digital content in MUBS to leverage digital technologies to improve the quality of media content in the school.
The training was organized by the Publications Unit in conjunction with Management Information System(MIS) on September 5, 2024, at MUBS Main Campus, Nakawa to equip staffs who handle social media platforms in the School with knowledge to combine text, photographs, audio and video for multimedia platforms. The training was facilitated by media experts from the mother institution, Makerere University.
The Chief Human Resource, Ms. Christine Nanyombi Mubiru stressed the importance of exploring skills required in content strategy, creation and effective management techniques. “There is need to understand that digital content needs audience.” She appealed to the participants to practice what they have been trained, stay curious and to continue progressing.
The trainers put emphasis on topics like multimedia story telling; digital content and web management; basic writing skills and sharing content for social media like twitter and Facebook and taking professional photos.
The staff who attended the training said, it broadened their understanding of journalism trends given the fact that majority of them who handle information in their faculties and departments have no journalism background.